Our Journey
Since 2005, Intelligent Graphic & Code (IGC) has evolved with the changing digital landscape. What began as a web design and development studio founded by Joe gradually transformed into a marketing agency specializing in SEO and email marketing in the early 2010s. Today, we've evolved into a focused software development business with expertise in CRM implementation and business automation systems.
This evolution wasn't random—it followed a natural progression of solving increasingly complex business challenges. With over 25 years of experience building websites and digital systems (dating back to 1998), we've developed an instinct for identifying and eliminating operational inefficiencies through thoughtful system design.
Our Purpose & Values
We create integrated software that bridges the gap between strategic plans and daily operations, minimizing wasted time while providing clear insights to leadership. Our work is guided by four core principles:
Openness & Education — We openly share knowledge and empower clients with the skills to navigate complex challenges.
Practical Innovation — We develop purpose-driven solutions where every element serves a strategic aim.
Efficiency Through Clarity — We eliminate operational confusion by creating systems that provide leadership with clear insights.
Long-Term Partnership — We deliver exceptional value upfront and support sustainable growth far beyond the initial engagement.
Our Approach: Systems Thinking in Action
We believe effective software isn't just about code—it's about creating systems that fundamentally transform how businesses operate. Our methodology follows four key phases:
1. Discovery & Understanding
We begin by deeply understanding your business challenges, existing workflows, and strategic goals—identifying the patterns and disconnections that are holding you back.
2. Intelligent Design
We architect solutions that don't just solve immediate problems but create foundations for sustainable growth, focusing on practical outcomes while eliminating unnecessary complexity.
3. Pragmatic Implementation
We build and deploy solutions with a focus on real-world results, not theoretical perfection. Our implementation approach prioritizes early value delivery and iterative improvement.
4. Continuous Evolution
We ensure great systems grow and adapt with your business through ongoing support and enhancements that continue to deliver value as your needs change.
What Makes Us Different
Business-First Technology
We start with your business challenges, not technology preferences. Every solution we design is measured by its impact on operations, efficiency, and growth—not by technical novelty.
Bridging Strategy and Execution
We excel at translating high-level business objectives into practical, executable systems, creating a direct line from what leadership envisions to what teams accomplish daily.
Practical Over Perfect
We focus on delivering functioning systems that solve real problems rather than pursuing theoretical perfection. Our solutions are elegant where it matters and practical everywhere else.
Built for Humans
We design systems with the understanding that technology should serve people, not the other way around. Our solutions are intuitive, reducing training needs and increasing adoption.
Let's Talk About Your Challenges
Every business faces unique operational hurdles. We'd like to understand yours.